Our Premium Spreads are far from "just another jelly". First, we start by selecting only the most select varieties of fruit, known for having the best flavor, color, and nutritional value (cause not all strawberries are created alike, ya know?). Next, we make sure that we keep sugar to a minimum, 33% less, to be exact. And not just any old sugar, Fair-Trade brown cane sugar from Brazil. Put that all together and you get one lip-smackingly good spread.